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Image Division Highlights: Bookland

Our Bookland division remains among our most profitable divisions. The 43 mostly mall-based stores achieved strong comparable store sales results for the fiscal year. Bookland stores, along with being profitable, have also proven to be valuable as we look for smaller market opportunities for expansion of our Books-A-Million brand. Our Cullman, Alabama experience provides an excellent example. We were able to enter the market with the Books-A-Million brand after it was well developed by a successful Bookland store. Our staff and customers made the transition seamlessly and we were rewarded with tremendous community acceptance and excellent sales growth.




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